Yuav ua li cas COVID upended npias ntim rau hauv zos breweries

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Chaw nres tsheb sab nraum Galveston Island Brewing Co. yog ob lub thawv loj thauj khoom nrog pallets ntawm cov kaus poom tos kom puv npias.Raws li lub tsev khaws khoom ua haujlwm tam sim no qhia txog, kev txiav txim rau lub sijhawm rau cov kaus poom yog lwm tus neeg raug tsim txom ntawm COVID-19.

Tsis paub meej txog cov khoom siv txhuas xyoo dhau los ua rau Houston's Saint Arnold Brewing kom nres kev tsim cov pob khoom IPA kom ntseeg tau tias muaj cov kaus poom txaus ntawm tes rau Art Car, Lawnmower thiab nws cov neeg muag khoom sab saum toj.Lub brewery txawm coj cov kaus poom uas tsis siv tau luam tawm rau tam sim no-tshem cov npe tawm ntawm kev cia thiab npuaj cov ntawv tshiab rau lawv rau kev tsim khoom.

Thiab ntawm Eureka Heights Brew Co. nyob rau hnub Tuesday thaum sawv ntxov tsis ntev los no, cov neeg ua haujlwm ntim tau hustled los hloov txoj siv tawv uas hnav ntawm nws lub tsev ua haujlwm kom nws tuaj yeem ua tiav kev khiav ntawm 16-ounce npias hu ua Funnel of Love nyob rau lub sijhawm rau ib qho kev tshwm sim.

Kev tsis txaus thiab spiking txhuas tus nqi, kev sib kis-vim kinks nyob rau hauv cov khoom siv thiab cov kev txiav txim yam tsawg kawg nkaus tshiab los ntawm cov neeg tsim khoom loj tuaj yeem ua rau nyuaj rau qhov uas tau siv los ua qhov kev txiav txim ncaj nraim.Cov neeg tsim khoom muaj kev nthuav dav hauv kev ua haujlwm, tab sis kev xav tau xav tau txuas ntxiv mus ntxiv rau tej zaum ib xyoos lossis ob xyoos.Lub sij hawm xa tuaj rau kev txiav txim tau loj hlob los ntawm ob peb lub lis piam mus rau ob lossis peb lub hlis, thiab kev xa khoom tsis tas yuav lav.

"Qee lub sij hawm kuv yuav tsum tau nqa ib nrab-pallets," Eureka Heights tus thawj coj ntim khoom Eric Allen tau hais tias, piav qhia txog ntau qhov kev hu xov tooj tuaj yeem ua kom paub tseeb tias nws tau ntim tag nrho.Tsis nco txog hnub kawg rau lub khw muag khoom loj tsis yog ib qho kev xaiv, muab kev sib tw rau qhov chaw txee ntawm lub npias aisle.

Kev thov rau txhuas cov kaus poom tau loj hlob ua ntej 2019. Cov neeg siv khoom siv tes ua npias tau tuaj puag cov kaus poom, thiab cov brewers pom lawv pheej yig dua los sau thiab yooj yim rau kev thauj mus los.Lawv kuj tuaj yeem siv tau zoo dua li cov fwj lossis cov yas siv ib zaug.

Tab sis kev xa khoom tiag tiag tau pinched ib zaug COVID pib nws qhov kev puas tsuaj loj heev.Raws li cov tub ceev xwm saib xyuas kev noj qab haus huv tau hais kom cov tuav thiab cov chav dej kaw, cov khoom muag tau poob qis thiab cov neeg siv khoom yuav ntau lub kaus poom hauv khw.Cov nyiaj tau los ntawm kev muag khoom tau khaws lub teeb rau ntau lub brewers me.Hauv 2019, 52 feem pua ​​​​ntawm cov npias muag los ntawm Eureka Heights yog cov kaus poom, nrog rau cov seem mus rau hauv kegs rau kev muag khoom.Ib xyoos tom qab, cov kaus poom 'qhia tau nce mus rau 72 feem pua.

LONG ROAD: Houston thawj lub khw muag khoom dub yog qhib rau xyoo no.

Ib yam li ntawd tau tshwm sim rau lwm tus brewers, nrog rau cov neeg tsim khoom ntawm dej qab zib, tshuaj yej, kombucha thiab lwm yam dej haus.Thaum tsaus ntuj, tau txais kev ntseeg siab ntawm cov kaus poom tau nyuaj dua li qhov qub.

Allen hais tias, "Nws tau dhau los ntawm qhov tsis muaj kev ntxhov siab mus rau qhov kev ntxhov siab heev," Allen hais, hais txog kev xav hauv kev lag luam.

Mark Dell'Osso, tus tswv thiab tus tsim ntawm Galveston Island Brewing tau hais tias "Muaj cov kaus poom muaj, tab sis koj yuav tsum ua haujlwm hnyav dua kom tau txais lub peev xwm - thiab koj yuav tau them ntau dua," said Mark Dell'Osso, tus tswv thiab tus tsim ntawm Galveston Island Brewing.

Kev yuav khoom tau yooj yim heev uas Dell'Osso yuav tsum tau tshem tawm qhov chaw cia khoom thiab xauj lub thawv trailer qhov loj ntawm 18-log lub log kom nws tuaj yeem npaj tau thaum twg lub sijhawm yuav tshwm sim.Ces nws tau xauj lwm tus.Nws tsis tau siv nyiaj rau cov nuj nqis - lossis rau tus nqi nce ntawm cov kaus poom lawv tus kheej.

Nws tau hais tias "Nws nyuaj heev," nws hais ntxiv tias nws tau hnov ​​​​tias kev cuam tshuam tuaj yeem txuas ntxiv mus txog thaum kawg ntawm 2023. "Nws tsis zoo li yuav ploj mus."

Dell'Osso kuj yuav tsum tau txiav kev sib raug zoo nrog nws tus neeg xa khoom mus sij hawm ntev, Pob Corp., tom qab lub tuam txhab tshaj tawm qhov loj dua qhov tsawg kawg nkaus-kev txiav txim.Nws tab tom tshawb nrhiav cov kev xaiv tshiab, suav nrog cov neeg muag khoom thib peb uas yuav hauv ntau thiab muag rau cov breweries me.

Ntxiv rau, cov nuj nqis ntxiv tau ua rau cov nqi tsim khoom los ntawm kwv yees li 30 feem pua ​​​​ntawm ib lub peev xwm, Dell'Osso tau hais.Lwm cov brewers tshaj tawm qhov nce zoo sib xws.

Hauv zos, kev cuam tshuam tau ua rau muaj kev nce nqi thoob plaws hauv lub tebchaws txog li 4 feem pua ​​​​rau cov pob suds uas cuam tshuam rau cov neeg siv khoom lub Ib Hlis no.

Thaum Lub Peb Hlis 1, Pob tau nce qhov loj ntawm qhov kev txiav txim yam tsawg kawg nkaus rau tsib lub tsheb thauj khoom - txog ib lab lub kaus poom - los ntawm ib lub tsheb thauj khoom.Qhov kev hloov pauv tau tshaj tawm thaum lub Kaum Ib Hlis, tab sis kev siv tau qeeb.
Tus kws tshaj lij Scott McCarty tau hais txog "kev thov tsis tau muaj dua" rau cov kaus poom txhuas uas tau pib xyoo 2020 thiab tsis tau tso tseg.Pob tau nqis peev ntau dua $ 1 nphom hauv tsib lub chaw ntim khoom ntim khoom noj khoom haus tshiab hauv Asmeskas, tab sis nws yuav siv sijhawm rau lawv los ua tiav hauv online.

"Tsis tas li ntawd," McCarty tau hais hauv email, "kev txhawb nqa kev lag luam uas tau pib thaum lub sijhawm muaj kev sib kis thoob ntiaj teb tseem nyuaj, thiab tag nrho kev nce nqi hauv North America uas cuam tshuam rau ntau qhov kev lag luam txuas ntxiv cuam tshuam rau peb kev lag luam, nce nqi rau txhua yam khoom siv. peb yuav los ua peb cov khoom. "

Qhov tsawg kawg nkaus loj ua rau muaj kev sib tw tshwj xeeb rau cov khoom siv tes ua khoom noj khoom haus, uas feem ntau me me thiab muaj chav txwv rau khaws cia.Twb tau ntawm Eureka Heights, qhov chaw hauv pem teb tau tso tseg rau cov xwm txheej tam sim no tau ntim nrog ntau lub pallets ntawm cov kaus poom rau cov muag khoom sab saum toj Mini Boss thiab Buckle Bunny.Cov kaus poom preprinted no tuaj txog npaj tau ntim, kaw thiab ntim tes rau hauv plaub-lossis rau-pob.

Lub breweries kuj tsim ib tug xov tooj ntawm tshwj xeeb beers, uas yog brewed nyob rau hauv me me.Cov no ua rau cov neeg siv khoom zoo siab thiab, sib sau ua ke, txhawb cov kab hauv qab.Tab sis lawv tsis xav tau kaum txhiab tus kaus poom.

Txhawm rau tiv thaiv cov teeb meem kev xa khoom, Eureka Heights txo qis cov kaus poom uas tau sau ua ntej nws yuav ntau rau nws ob tus neeg muag khoom zoo tshaj plaws thiab cov dawb dawb tuaj yeem nrog lub logo me me thoob plaws sab saum toj - lub thawv ntim khoom siv uas tuaj yeem siv rau ntau hom.Cov kaus poom no yog khiav los ntawm lub tshuab uas nplaum daim ntawv lo rau ntawm lub kaus poom.

Cov ntawv sau npe tau yuav los pab txhawb kev khiav qis tshaj plaws, zoo li Funnel of Love, ib feem ntawm cov ntsiab lus ntawm kev ua yeeb yam muag tshwj xeeb ntawm lub brewery.Tab sis ib zaug nws tuaj hauv online thaum lig 2019, cov ntawv sau tau raug nias rau hauv kev pabcuam rau cov thiab rau lwm yam beers muag hauv khw.

Raws li lub lim tiam dhau los, lub tshuab tau teeb tsa 310,000 daim ntawv lo.

Texans tseem haus npias, sib kis los tsis tau.Hais txog 12 lub tuam txhab khoom siv tes ua lag luam raug kaw thoob plaws xeev thaum lub sijhawm kaw, hais tias Charles Vallhonrat, tus thawj coj ntawm Texas Craft Brewers Guild.Nws tsis paub meej tias muaj pes tsawg tus raug kaw vim yog COVID, tab sis tag nrho tus lej tau siab dua li ib txwm me ntsis, nws hais.Cov kev kaw tau zoo nkauj heev los ntawm kev qhib tshiab, nws hais ntxiv.

Cov naj npawb ntawm cov khoom lag luam hauv zos qhia tau hais tias muaj kev txaus siab txuas ntxiv rau cov khoom siv tes ua npias.Tom qab poob rau xyoo 2020, Eureka Heights tau tsim 8,600 chim xyoo tas los, hais tias Rob Eichenlaub, tus tsim thiab tus thawj coj ntawm kev ua haujlwm.Qhov ntawd yog cov ntaub ntawv khaws tseg rau Houston brewery, nce los ntawm 7,700 chim hauv 2019. Dell'Osso tau hais tias cov khoom ntim tau nce ntawm Galveston Island Brewing thoob plaws kev sib kis, txawm tias cov nyiaj tau los tsis tau.Nws, ib yam nkaus, cia siab tias yuav dhau nws cov ntaub ntawv tsim tawm xyoo no.

Dell'Osso tau hais tias nws muaj cov kaus poom txaus ntawm tes kom mus txog rau lub quarter thib plaub, tab sis qhov ntawd txhais tau tias tsis ntev nws yuav tsum pib qhov kev txiav txim odyssey tag nrho.

Raws li nrog rau txhua qhov kev cuam tshuam loj, qhov kab mob txhuas txhuas no tau yug cov lag luam tshiab kom tau raws li kev hloov pauv ntawm kev lag luam.Austin-based American Canning, uas muab cov kaus poom txawb thiab lwm yam kev pabcuam, tshaj tawm tias nws yuav pib tsim cov kaus poom thaum lub caij nplooj ntoo hlav no.

"Nyob rau xyoo 2020, peb tau pom tias tawm ntawm qhov no, cov neeg tsim khoom siv tes ua cov kev xav tau tseem yuav tsis txaus siab," co-founder thiab CEO David Racino tau hais hauv xov xwm tshaj tawm."Raws li kev pabcuam peb cov neeg siv khoom loj zuj zus, nws tau paub meej tias peb xav tau los tsim peb tus kheej cov khoom."

Tsis tas li ntawd hauv Austin, lub tuam txhab hu ua Canworks tau tsim tawm thaum Lub Yim Hli los muab cov ntawv luam tawm raws li xav tau rau cov neeg tsim khoom haus, ob feem peb ntawm lawv tam sim no craft brewers.

"Cov neeg siv khoom xav tau qhov kev pabcuam no," said co-founder Marshall Thompson, uas tawm hauv kev lag luam vaj tse hauv Houston los koom nrog nws tus tij laug, Ryan, hauv kev rau siab.

Lub tuam txhab xaj cov kaus poom hauv ntau thiab khaws cia rau hauv nws lub tsev khaws khoom sab hnub tuaj Austin.Lub tshuab luam ntawv kim tshaj plaws ntawm qhov chaw muaj peev xwm ua tau zoo, ink-jet luam ntawv ntawm cov kaus poom hauv cov khoom siv los ntawm ib mus rau 1 lab, nrog rau kev hloov pauv sai.Ib lub brewery tau mus txog lub lim tiam dhau los piav qhia tias nws xav tau ntau lub kaus poom tom qab lub npias luam tawm rau qhov kev txiav txim ua ntej "khiav tawm ntawm lub txee," Thompson hais.

Canworks xav kom ua tiav qhov kev txiav txim sai sai hauv ib lub lis piam, nws hais.

Eichenlaub, ntawm Eureka Heights, tau nthuav tawm qee yam ntawm Canworks 'cov khoom ntawm nws lub brewery thiab hais tias nws txaus siab heev.

Cov Thompsons tau npaj kom loj hlob ntawm tus nqi tsim nyog thiab tsis coj cov neeg siv khoom ntau dua li lawv tuaj yeem ua tau.Lawv muaj txog 70 tus neeg siv tam sim no, Marshall Thompson tau hais tias, thiab qhov kev loj hlob tau dhau qhov kev cia siab.Nws hais tias lub tuam txhab tab tom ua haujlwm kom ncav cuag nws lub peev xwm luam ntawv siab tshaj plaws ntawm 2.5 lab lub kaus poom hauv ib hlis hauv lub Tsib Hlis, ua haujlwm ob zaug rau hnub ua haujlwm thiab ob lossis peb ntxiv rau hnub so.Nws tab tom yuav cov tshuab luam ntawv tshiab thiab yuav qhib qhov chaw thib ob hauv Teb Chaws Asmeskas thaum lub caij nplooj zeeg thiab ib feem peb thaum ntxov 2023.

Vim tias Canworks xaj los ntawm cov neeg xa khoom loj hauv tebchaws, Thompson tau hais tias nws tuaj yeem ua siab ntev nrog cov brewers daws cov teeb meem khoom.

Nws hais tias, "Peb tsis tau plam lub sijhawm kawg," nws hais tias, "... tab sis nws tsis yooj yim li tsuas yog khaws lub xov tooj thiab xaj xaj."


Post lub sij hawm: Apr-08-2022